Sunday 16 December
Nov 23, 2016 @ 23:20

How Apple Lost China to Two Unknown Local Smartphone Makers

 

Two years ago, Oppo and Vivo couldn?t crack the top five in China?s smartphone market. Now they outrank everyone after elbowing Apple aside, thanks to people like Cheng Xiaoning.

Cheng runs a thriving electronics store in the rural town of Miaoxia, tapping into her WeChat social media account to promote the brands that pay the biggest commission, and in her case that?s Oppo and Vivo. While such payments start at about 40 yuan ($6), they escalate for more expensive handsets and reach almost 200 yuan for Oppo?s high-end smartphones.

?That?s why I like to introduce the Oppo R9 Plus to potential customers,? she said. ?Business has been perfect, actually never been better.?

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